Nowadays, if you don’t captivate your potential customer in a matter of seconds, they will leave with the competition. Time is very important in this society. So must that your business website is optimized. In this post, we will talk about website speed optimization and how to boost your business in Chicago.
Since we are talking about time and speed, we will get right to the point. Site load time is a web performance metric that shows how long it takes for the page to display on the user’s screen.
Part of a website’s success depends on the following factors:
Conversion, Visibility, and Usability.
Let’s detail each factor so you can optimize your website and get the best possible performance.
Conversion
It is an indispensable factor for your business to be successful. It means getting visitors to perform the actions you want them to do.
For example, buy a product, subscribe to a certain newsletter, or download a guide, among other actions.
The faster the page is displayed, the higher the conversion rate will be. According to specialists, a delay of 1 second means losing 7% of conversions.
Our Web Design in Chicago is tailored to your company to achieve the highest customer satisfaction, with the least investment.
Visibility
The loading time of the web page also influences the ease with which users can find your site.
Google, the lord, and master of search engines consider loading speed as one of the most important factors when ranking sites.
A performing website has a bad user experience and, as a result, earns less promotion in search results.
Usability
Like page speed and load time, site usability also influences the success of your business. The better your website performs, the more satisfied the user will be.
A great user experience is one way to build a large customer base and a strong brand.
If you are looking for an effective and unique website, you have found the perfect company for it.
Boxmark is a leading Web Design Services Chicago.
Performance Evaluation
Evaluating the performance of your website is very easy. There are platforms that will help you with this task. The main tools that will help you tailor your website and get good results are:
Google Pagespeed: Tool created by Google with which you can check the speed of your website.
Pingdom: Tool to check the speed of any website for free.
Gtmetrix: Ideal tool to see the performance of a website, measure the estimated load time, the weight of the web in MB, and the number of requests.
With these tools, you can measure the loading speed of your content and formats. Remember that, in this fast-paced world, fractions of a second are vital to rank in search results.
If you are looking for an effective and unique website, you have found the perfect company for it. Boxmark is a leading Web Design Services Chicago.
