Website Design Archives - Boxmark Digital

Building a website based on your necessities

boxmarkd_admin — Tue, 25 Oct 2022 17:14:10 +0000

We are contantly bombarded with a lot of magical recipes about what we “should” be doing to have a succesful page: You nedd this in your home, you have to have this section or another… But you just should be building a website based on your necessities and only you know what they are asides from the basic.

If you want prospects to be your customers, create a Contacts subpage. It should contain your contact details and the address of your company headquarters. Keep in mind that users are increasingly using mobile devices. Therefore, it is very convenient to provide a phone number that can be clicked and automatically connect visitors to your business. Other than that…. all bets are off.

You never want to make it difficult for customers to get in touch with you! In order not to lose visitors to your competitors, you need to make sure your contact information is easy to find on the website. Many people recommend placing it in the upper left or upper right corner of the home page. Best practices also include keeping your contact details on every page of the site. Make sure you provide multiple ways to get in touch! This can be an email address, phone number, hours of operation, or even an address that can be added via a Google Maps link.

If you don’t plan to accept payments through your website (like Apple Pay), you don’t need to do much setup. If you are a retailer or service provider and want to offer your customers the ability to pay online. But then you need to use an external service to receive your payments.

Aurora IL Local SEO

Our Aurora IL Web Design Service will guide you on how to start your own website.

Building a website based on your necessities is harder than you think!

This is important because it’s the only advice that will help you in really all situations. Once you’ve identified your target market’s language targeting, it’s time to start thinking about each market’s keywords and the ones they share with you. If you don’t optimize your content. (Including service pages, product descriptions, or blog content) with the correct localized keywords for your target market. Users are significantly less likely to find your product or service in the local SERPs.

When optimizing your website for conversions, focus on driving visitors to a specific goal. Whether it’s joining your email list or purchasing one of your products. Just like Google, you want to give your audience what those consumers want.

Best SEO Company in Aurora IL

If you are looking for the best agency to perform Web Design Aurora IL services, contact us right now.
Increase your sales and conquer new leads.

Business websites are often used as a place for general information about your business or as a direct platform for e-commerce. Whether you’re building a simple website to introduce your business, or a more complex e-commerce website, the most important thing you need to do is simply say your business on the home page.

Know what your company does. Distill what your company does into a clear, concise statement and lead with it. Visitors should be able to understand what you are doing within seconds of landing on your homepage. A few well-written pages are more effective than dozens of poorly-written pages.

The post Building a website based on your necessities appeared first on Boxmark Digital.

Obsolete Web Designs

boxmarkd_admin — Tue, 25 Oct 2022 15:07:06 +0000

A classic example of bad website design, obsolete web designs populate the web like relics from the old internet 1 and 2.0, where one doesn’t really have a unique design to speak of. Since most of the site is just plain text on a white page with some hyperlinks, you won’t get the feeling that someone is trying to showcase their work.

There are websites that still keep those old wall of text designs and take you back to a way of building a site that chose one of the most hated fonts on the internet, Comic Sans, as their font of choice, and let’s not even start with the ridiculously huge font in the menu. Conflicting colors and various flickering animations distract users and ensure they completely clutter the site. This would continue to this day, but luckily history had at least some other plans for us before it could go on.

When you see bad web design, you know it. Why? Because it’s not user-centric. Browsing the site can get tedious, or you can get lost trying to find the information you’re looking for. In some cases, completing an action — like a purchase — doesn’t even feel so intuitive

Best SEO Company in Aurora IL

If you are looking for the best agency to perform Web Design Aurora IL services, contact us right now.
Increase your sales and conquer new leads.

Leaving behing the Obsolete web designs

Website design itself is not just a new 21st century thing: elements prepared by the webmasters and the site providers to have an easily accesible template have been here forever. Blogger and WordPress were the first on devising such a space for you to start building content over a pre-established space and soon everyone followed.

Web developers and freelancers create a stunning responsive website that looks great on all devices including tablets, phones and desktops. We strive to keep our designs within our clients’ budgets while delivering business websites that deliver results.

Aurora IL Local SEO

Our Aurora IL Web Design Service will guide you on how to start your own website.

It’s easy to see how the new designs are ever present and even how old obsolete design get taken out and replaced by a new tendency that you can find anywhere, inspired and focuser on user experience.

The post Obsolete Web Designs appeared first on Boxmark Digital.

Building your content around SEO

boxmarkd_admin — Sat, 15 Oct 2022 15:31:42 +0000

One way to get your message where you need it is building your content around SEO. A perspective that would make you take the first spots in the search engine rankings and build your brand there from the beggining. No more building a brand and then hoisting it up in the SEO ladder but building around what the spirit of SEO is, and that is the experience of the user.

Discover how to create content for your Costumers

The importance of Content Marketing

Many Chicago businesses we contacted are initially interested in SEO services Chicago offers. When they worked with them, we discovered that they were really looking for more than just SEO. Many business owners don’t have a permanent webmaster in their company. They understand the potential problems that can arise when owning a website. When a website doesn’t load properly, when your website is slow to load, when your images and pages need updating. It’s nice to have the certainty that this user experience we are pursuing is not going to fade away for nothing. We believe in providing comprehensive solutions to the Chicago companies we work with. This is one of the reasons we believe strongly in website maintenance for our clients.

In many cases, an SEO agency in Chicago is a better choice. The company’s team of experts collaborates with them to achieve the same results that could not be achieved by one person. The company reaps greater benefits. As mentioned above, there are too many tasks to complete each month to even maintain a ranking.

Digital Marketing in Chicago

If you are looking for an effective and unique website, you have found the perfect company for it. Boxmark is a leading Web Design Services Chicago. If you already have a website, consider using our Website Optimization Chicago service.

Should you be building your content around SEO?

If you’re looking for the best marketing and search engine optimization (SEO) services, you should check out Chicago-based SEO companies. Businesses like yours in Chicago, IL need local agencies to help businesses design successful marketing campaigns. SEO services, social media and content marketing, google keywords, google search results, website design, link building, google ads, advertising strategy etc., including all kinds of content custom made.

Marketing Agency Chicago

If you are looking for an effective and unique website, you have found the perfect company for it.
Boxmark is a leading Web Design Company Chicago and you can reliably get better search results with the best SEO Firm in Chicago.

Use Google Analytics to identify top performing inbound and landing pages, and pages with high bounce rates. You need a designed data-driven SEO program that focuses on three pillars to ensure you have a fully optimized website: technical SEO, off-site SEO, and content SEO.

The post Building your content around SEO appeared first on Boxmark Digital.

Websites you should be building

boxmarkd_admin — Wed, 12 Oct 2022 21:15:54 +0000

When starting to build your website, you feel compelled to build something focused on your services and sells, and forget about everything else. But the kind of Websites you should be building are the ones that offer some kind of value. Do so that your clients already take something with them by the time they are done with the article.

The kind of websites you should be building are not for you

Building a successful client website is a complex process, but the task can be simplified by breaking each stage into carefully designed steps. By following a few key stages, you can manage projects professionally and make your clients and yourself (or your team) happy.

A good website is more than just a static homepage. You want to create multiple pages dedicated to different aspects of your business. For example: an inventory of your products or services, or a blog section for company updates, for example. Throughout your website, ensure that each page supports the site’s main goals. Make sure it has a clear purpose, and includes a call to action (for example, “Learn More”, “Sign Up”, “Contact Us” or “Buy”) .

The classic option includes separate pages for each section of the service-based website. This is a great option if you have a variety of content. This can look as blogs, photo galleries, or FAQ pages that you want to distribute in different parts of your site.

Info on Building the best website in the industry

Marketing Agency Chicago

If you are looking for the best agency to perform an SEO Website Audit chicago, contact us right now.
Increase your sales and conquer new leads with a new approach on Local SEO Service Chicago

In the past, building your own website required a lot of technical knowledge. This included knowledge of servers, HTML, FTP, website registrars, and web hosting services. Fortunately, website builders make this process super easy. With the services included here, you can create a well-designed, mobile-friendly website with minimal technical knowledge. You can even turn a small or sole proprietorship into profit by buying links, online stores, and other ways to make money.

The best part is that you don’t need to be a enormous company or hire many people to create a website for your business. We’re here to show you how to easily create one yourself with the highest level of performance, reliability and payment security.

Discover the objectives of Website Optimization

With all of these local seo services near me, you can create everything yourself, starting with templates you choose from a (hopefully) wide, well-categorized selection. Most use a simple drag-and-drop interface. That allows you to insert social sharing buttons, photo galleries, blogs, media players, and other elements. Some website builders allow you to restrict viewing and offer website membership by implementing a password.

Marketing Agency Chicago

The post Websites you should be building appeared first on Boxmark Digital.

Building the Best Website in the Industry

boxmarkd_admin — Tue, 11 Oct 2022 15:36:59 +0000

It is key for any business that’s looking to be the best in it’s industry to have the skills for building the best website in the industry too, but never say it.

You need to have the confidence to have a great website and let the costumer find it, loose themselves in it and have it filled out with as much great content as posible. The idea is simple: let the other people talk of how you’re better, and once they’re here, wrap them up and make their own hype drag the customers to the cashier line.

If you were an industrial pump manufacturer, you would search for “industrial pump manufacturer” and enter the domain name of the top results. The report shows you what topics your competitors are writing about and how each one is doing.

This is an area where you need to focus on the wider industry to understand upcoming changes that could affect your position relative to your competitors. A Free SEO Audit Chicago companies have reported is a great source of industry information.

You may be wondering, “How do I find all this information?” Try searching online for research that others have done on your goals. Find magazine articles and blogs relevant to your target market. Look for blogs and forums where people in your target market share their opinions. Ask your current customers for feedback.

Discover techniques for keyword optimization

Marketing Agency Chicago

The Hard Work o f building the best website in the industry

Analyze competitors. What did they do right and what did they do wrong? Who are they targeting and how? Which of your campaigns are working? How much do they sell for? Monitor your competitors to meet buyer needs.

Now that you’ve collected all this data, it’s time to analyze it in a way that you understand where you stand compared to your competitors. As part of this analysis, you’ll also look for opportunities to improve your strategy and potential threats to watch out for.

Learn how to do local SEO optimization efectively

Marketing Agency Chicago

If you are looking for the best agency to perform an SEO Website Audit chicago, contact us right now.
Increase your sales and conquer new leads with a new Website Optimization Chicago approach

Here’s a hint before we dig in: Your target market is not “everyone” (unless you’re Google). Your task in defining your target market is to identify and understand a smaller, relevant niche so you can dominate it. It’s all about narrowing your focus while expanding your reach.

Targeting a specific market does not mean that you are excluding people who do not fit your criteria. Rather, target marketing allows you to focus your marketing dollars and brand message on a specific market that is more likely to buy from you than other markets. This is a much more affordable, efficient, and effective way to reach potential clients and generate business.

Determining your target market isn’t as simple as guessing who your customers are, or hoping for a certain demographic. Instead, it requires an in-depth review of your products and services, the marketplace, your potential (or current) customers, and more.

The post Building the Best Website in the Industry appeared first on Boxmark Digital.

Small Businesses Suffer from Bad SEO

boxmarkd_admin — Tue, 04 Oct 2022 15:24:32 +0000

With a good small business SEO strategy, you can maintain your online presence even in the most competitive markets. It will attract specific users who are looking for specific products/services like yours. But it is small businesses that suffer from bad SEO the most.

Despite the challenges and lack of local SEO experts, small businesses can indeed overcome all the odds on their own. Just knowing what you need to do and why you need to do it can help you prioritize your local SEO strategy accordingly. Quick adoption of popular or standard practices, avid case study reading, and a willingness to try things out for yourself are critical to surviving this online marketing mission.

Digital Marketing Chicago

Our FREE SEO AUDIT is designed to get you the best ROI from your online marketing efforts. Really focus on SEO marketing Chicago

Why Small Businesses Suffer from bad SEO the most?

Market research and analysis are the backbone, foundation and cornerstone of your marketing strategy and overall business growth. This market research means gathering information from customers to make better and more informed business decisions. Market research can be used to answer questions such as what prices consumers are willing to pay, certain products they prefer, and which locations are most profitable. It’s important to understand your customers’ interests, questions, and needs, so you can serve your customers where they are.

Marketing Agency Chicago

If you are looking for the best agency to perform an SEO Website Audit, contact us right now.
Increase your sales and conquer new leads with the greatest SEO Company Chicago

Market research is valuable because it allows you to understand your users. When you act without this information, it can be difficult to predict and understand what will and will not work for your business. This information is critical to determining whether business decisions are effective and ensuring that the most cost-effective decisions are made. SEO is a Key part of this, because through a SEO Audit chicago we can figure the costumers out, but if it is poorly done, it can drive your customers away.

How SEO Helps Small Business Growth

How to do a Good SEO Optimization

With all this useless promotion traps and nonsense sprayed onto the web, it’s hard to tell right from wrong. Especially for webmasters who have fallen victim to self-proclaimed “SEO gurus” in the past. It is necesarry for all of us in our business to stay out of all kinds of miraculous solutions and bet for hard work and be confident on our product or service.

The post Small Businesses Suffer from Bad SEO appeared first on Boxmark Digital.

Objectives of Website Optimization

boxmarkd_admin — Wed, 28 Sep 2022 19:42:36 +0000

When you are thinking on how todo a better SEO marketing, you have to think on different faces of the same problem: how to optimize my website, how to choose the right keywords and how to differenciate my brand, among others. But one thing you must focus on are your objetives, because aside from selling more and better, all parts of that process involve the building of a new objective. Today we’ll be talking about the objectives of Website optimization and how to discern right from wrong objectives.

Marketing Agency Chicago

If you are looking for the best agency to perform an SEO Website Audit Chicago, contact us right now.
Increase your sales and conquer new leads with a Website Optimization Chicago and SEO Marketing Chicago

Good vs Bad Objectives of Website Optimization

What even is a bad objective? Well, that is easy: one that won’t take you where you want to go. I don’t need my website to be mega cute or have the best colour scheme if that is not valued by my clients or the search engines. None of that will get me the results i need in terms of sales and user satisfaction.
On the contrary, good objectives are the ones that are focused on the set of results you need from them.

Discover the power of SEO marketing!

Reaching Goals

When you reach a certain goal, you need to have the best possible outcome and be able to set the next bar. All of your objectives have to be simple, clear, meassurable and have to be enough of a stretch to be stepping stones for the next big objective.
Once a goal is achieved you have to asses the rest of the strategy to see where you are and where you need to be next.

Once you start making better objectives, you can start improving on the achievements you have already reache. On the contrary, you can restart the process and optimize your site for something different. It will depend on the necessities of your company in particular.

Learn the importance of link generation now!

Digital Marketing Chicago

Our FREE SEO AUDIT CHICAGO is designed to get you the best ROI from your online marketing efforts. Really focus on SEO Company in Chicago

The post Objectives of Website Optimization appeared first on Boxmark Digital.

Website Optimization Based on Keywords

boxmarkd_admin — Tue, 27 Sep 2022 19:59:01 +0000

Website Optimization Based on Weywords

Today we will talk about website optimization based on keywords because when planning the content of your website you must give some thought to the ability of your content to be able to keep a rythm. You need constant care to be able to build a presence in the web, and that is only posible with a good publishing plan that takes into account the keywords natural for your industry.

Learn More About our 5-Step Content Creation Process

About Metrics and Keyword Planning

In your industry there are bound to be a lot of keywords, or short phrases that contain the main theme of a service, product or quality you want to reflect. In our industry (Digital Marketing in Chicago) we have numerous such keywords like SEO, Marketing, Website Optimization, SEO Services and many others. That’s why we discuss them!

Find the most important keywords in your industry, and make a plan for your sustained growth. Keep in mind you need to go months with the same structure, pace and focus, so make sure you can keep up with it.

Digital Marketing Chicago

Our FREE SEO AUDIT CHICAGO is designed to get you the best ROI from your online marketing efforts. Really focus on Website Optimization Chicago.

Will Website Optimization Bring More Traffic?

When we are making our plan, what we are aiming to is to make an enviroment that Google is able to take, read and that it will want to show to anyone searching. But for that, remember that what you write about has to be something people is looking for.
Your keywords have to come from there, from the actual customer searchs, not only from your objectives. Where your sales and corporative objectives and the customer’s need meet, you will find the perfect keyword, and with that, succes.

Come and Learn with Us the Importance of Keywords in SEO

Marketing Agency Chicago

If you are looking for the best agency to perform an SEO Website Audit Chicago, contact us right now.
Increase your sales and conquer new leads with a new SEO Company in Chicago

If you don’t know how to look for this place where perfection lives, we recommend you to learn more, take a course and get some experience in. This of course involves a lot of time dedicated to this endeavor. If you are not ready to do such a thing, the moment has come for you to use the services of the best SEO Firm in Chicago.

The post Website Optimization Based on Keywords appeared first on Boxmark Digital.

Top 5 Website Speed Optimization Techniques

boxmarkd_admin — Wed, 29 Jun 2022 22:54:40 +0000

Success in the digital world is linked to speed. It doesn’t matter if your site looks good. If it takes forever to load you will lose customers. So that this does not happen to you, we share 5 website speed optimization techniques.

There are many factors that influence the time it takes to load each page of your website. From very large images to precarious hosting could be the cause of your website not working.

So that your potential customers do not leave with the competition, follow these 5 techniques for proper optimization of the speed of your website.

Top 5 Website Speed Optimization Techniques

Move your website to a better host

The most popular hosting that most people use is shared hosting. It is the cheapest and as the name says, you share CPU, disk space, and RAM with other sites that also use the server. This is the main reason why shared hosting is not as fast as VPS or a dedicated server.

Although it represents an option for a larger budget, using a dedicated server that can be your own physical server guarantees you better optimization.

Optimize the size of your site’s images

Visual elements play an important role in the sales process. But, if you opt for very large images they will prevent your pages from loading.

One trick we give our clients to reduce the size of images without losing quality is to compress them using tools such as ImageOptim or JPEGmini.

Another way to reduce image size is to use HTML and attributes. These adjust the size of the image based on the user’s display properties.

Marketing Agency Chicago

If you are looking for the best agency to perform an SEO Website Audit, contact us right now. Increase your sales and conquer new leads.

Reduce the number of plugins

Although plugins offer enhanced features for your website, the more you install plugins the more resources it takes to run them. As a result, the website runs slower and security problems can also occur.

The recommendation we give to our customers is to review the plugins they have installed and remove the unnecessary ones. The best solution is to keep only the necessary ones and make sure they are kept up to date.

Cut the number of JavaScript and CSS files

As with plugins, if your website contains a lot of JavaScript and CSS files, more resources will be needed. To speed up your website, it is important to reduce the number of JavaScript and CSS files.

Tools such as WillPeavy, Script Minifier, or Grunt allow you to group HTML, CSS, and JavaScript files.

Reduce the use of web fonts

Although using a personal web font will give a unique and personalized style to your business, they have a negative impact on the speed of your website. Web fonts add extra HTTP requests to external resources.

Detect 404 errors

No one wants to encounter a 404 error. To detect and fix a 404 error, you can use error detection tools and plugins. Xenu’s Link Sleuth, Google Webmaster Tools (GWT), and 404 Redirected Plugin For WordPress are some tools that will be of great help to you.

Free SEO Audit in Chicago

Our FREE SEO AUDIT is designed to get you the best ROI from your online marketing efforts. We are flexible with our service packages and affordable. Get in touch with us today!

What is a good website speed?

Specialists have determined that in order for a user not to lose interest, the waiting time should be approximately 0.3 to 3 seconds. In other words. If in 3 seconds the user did not appreciate your content, you will have lost a possible sale.

Taking care of your website and having it optimized is an excellent strategy to improve your leads and sales. If you are looking for an effective and unique website, you have found the perfect company for it. Boxmark is a leading Web Design Services Chicago.

BoxMark Digital executes solid SEO audits that allow our clients to innovate their digital marketing strategies. Our audits can be the first step to solving your lack of sales. Contact us and take your business to the next level.

The post Top 5 Website Speed Optimization Techniques appeared first on Boxmark Digital.

The Value of Website Speed Optimization

boxmarkd_admin — Wed, 29 Jun 2022 21:10:51 +0000

Nowadays, if you don’t captivate your potential customer in a matter of seconds, they will leave with the competition. Time is very important in this society. So must that your business website is optimized. In this post, we will talk about website speed optimization and how to boost your business in Chicago.

Since we are talking about time and speed, we will get right to the point. Site load time is a web performance metric that shows how long it takes for the page to display on the user’s screen.

Part of a website’s success depends on the following factors:

Conversion, Visibility, and Usability.

Let’s detail each factor so you can optimize your website and get the best possible performance.

Conversion

It is an indispensable factor for your business to be successful. It means getting visitors to perform the actions you want them to do.

For example, buy a product, subscribe to a certain newsletter, or download a guide, among other actions.

The faster the page is displayed, the higher the conversion rate will be. According to specialists, a delay of 1 second means losing 7% of conversions.

Digital Marketing in Chicago

Our Web Design in Chicago is tailored to your company to achieve the highest customer satisfaction, with the least investment.

Visibility

The loading time of the web page also influences the ease with which users can find your site.

Google, the lord, and master of search engines consider loading speed as one of the most important factors when ranking sites.

A performing website has a bad user experience and, as a result, earns less promotion in search results.

Usability

Like page speed and load time, site usability also influences the success of your business. The better your website performs, the more satisfied the user will be.

A great user experience is one way to build a large customer base and a strong brand.

Search Marketing Chicago

If you are looking for an effective and unique website, you have found the perfect company for it.
Boxmark is a leading Web Design Services Chicago.

Performance Evaluation

Evaluating the performance of your website is very easy. There are platforms that will help you with this task. The main tools that will help you tailor your website and get good results are:

Google Pagespeed: Tool created by Google with which you can check the speed of your website.

Pingdom: Tool to check the speed of any website for free.

Gtmetrix: Ideal tool to see the performance of a website, measure the estimated load time, the weight of the web in MB, and the number of requests.

With these tools, you can measure the loading speed of your content and formats. Remember that, in this fast-paced world, fractions of a second are vital to rank in search results.

If you are looking for an effective and unique website, you have found the perfect company for it. Boxmark is a leading Web Design Services Chicago.

The post The Value of Website Speed Optimization appeared first on Boxmark Digital.